Top-Notch Packaging Design Company in India

Introduction to Packaging Design at Criador Labs

Why Smart Packaging Matters

Packaging is typically the first time a customer interacts with a brand. It plays an important role in laying the foundation of your brand experience and influencing future purchase behaviour. Poor packaging design for products in industries such as FMCG, electronics, lifestyle products, and medical devices can directly lead to returned products. It can also lead to diminished shelf appeal, which will cause your sales figures to go down. Adhering to strict compliance regulations can also become challenging.

Our Role

At Criador Labs, we enable brands to create packaging solutions that are user-centered, balancing functionality, production feasibility, and aesthetic appeal. As one of the top packaging design companies in India, we ideate design strategies that are tailored to individual markets and end-user expectations. Our years of experience as a product packaging design company enable us to collaborate closely with product teams to deliver tailored packaging solutions.
All our packaging solutions are geared towards aligning with your brand values and meeting regulatory compliance and large-scale manufacturing requirements.

Industries and Packaging Segments We Serve

1. Medical Devices and Pharma

We design sterile barrier packaging systems that adhere to ISO 11607 guidelines and ensure product integrity. Our expertise in developing tamper-proof packaging as well as single-use packaging kits means that our solutions are the preferred option in diagnostic and hospital settings.

2. FMCG

Our priority is to make food-safe packaging materials, retail-ready designs, and resealable pouches when working for businesses in this niche. We focus our package design services on convenience, freshness, and quick recognition.

3. Consumer Electronics

The two main characteristics required for consumer electronics packaging are shock resistance and a premium unboxing experience. Our rigid boxes design is equipped with cable compartments, custom foam inserts, and quick access designs that safeguard product integrity during distribution.

4. Lifestyle and Wellness

For lifestyle and wellness products, our packaging is engineered to be eco-friendly and minimalist. We balance brand presence, product performance, and sustainability in every packaging solution.

5. Wearables and IoT

Our small-format boxes for wearable IoT devices include NFC tags, QR codes, and built-in quick start guides. Users get a fast setup without extra inserts or waste.

Our Packaging Design Capabilities

1. Industrial Design and Ergonomics

Our packaging is designed to be easily openable, resealable, and fit perfectly with its use environment. Ergonomic factors heavily influence our design considerations. We also perform repeated testing of our packaging in life-like simulations to ensure that it provides the required product protection and reduces end-user frustration.

2. Material Selection

We have worked extensively with flexible films, rigid plastics, ESD-secure materials, and paper-based formats for electronic goods packaging. Our materials are selected based on the type of product as well as the various sustainability and regulatory requirements that need to be met. Cost and feasibility tests are also conducted at this stage to ensure that chosen materials can scale effortlessly in production without bottlenecks.

3. 3D CAD and Prototyping

We develop physical prototypes and CAD models by employing techniques such as CNC(Computer Numeric Control) and vacuum forming. The goal with the design of these prototypes is to verify function, fit, and production capability before they are taken to the manufacturing stage.

4. CMF Strategy (Color, Material, Finish)

Our CMF strategy is predicated on brand identity alignment and differentiability with competing products in the market. These decisions are not just important to enhance the durability of the packaging but also to provide a memorable unboxing experience.

5. Label and Artwork Placement

Label positioning, along with artwork layout, is decided by taking into account the factors of user readability and compliance, which is especially vital for pharma packaging and medical devices. Language is also an important consideration here, and therefore, we ensure that our designs are accessible to worldwide audiences and multilingual markets.

6. Structural Integrity Testing

To ensure maximum packaging durability during transport, we carry out rigorous seal strength validation and drop test simulations. The test data is tracked in various real-life simulations of shipping, warehousing, and retail handling.

7. Regulatory Compliance

Our packaging designs adhere to FDA packaging guidelines, ISO 11607 (for medical devices), and country or industry-specific labeling requirements. Our team is always kept abreast of the latest regulatory developments to ensure that our packaging remains compliant for future markets.

Packaging for Manufacturing and Scalability

1. Design for Manufacturing (DFM)

Scalability is a significant consideration when we design our packaging. Manufacturing constraints are also outlined at the outset, whether it pertains to thermoforming, carton printing, or injection moulding. We have also developed creative alternative options to mitigate supply chain complications and maintain short lead times.

2. Manufacturing Partnerships

We coordinate printing, material sourcing, and assembly without delays. At this stage, we also keep the packaging design consistent across all production runs.

3. Ready for Scale

Our packaging moves smoothly from PVTs (Pre-Validation Tests) to high-volume manufacturing, leading to no added delays or design issues. As a top package designing company, we make sure the designs can be adapted for large-scale production while maintaining quality across multiple runs.

Our Process for Packaging Design

1. Discovery and Briefing

We start by getting a better understanding of the product, end-user expectations, and associated market requirements. A comprehensive competitor packaging analysis is also carried out to identify new opportunities or spot gaps.

2. Material and Constraint Analysis

We begin by identifying the product’s environmental, regulatory, and transportation requirements. This sets the tone for the next stage, which involves determining appropriate packaging structures as well as materials.

3. Concept Ideation and Structural Design

Now our team seeks to come up with multiple design concepts that factor in the client’s brief, materials procured, and market expectations. We place a special emphasis on balancing costs with structural functionality and aesthetics. This is an important step to gather relevant feedback from stakeholders before deciding on the final direction of the design.

4. Prototyping and Usability Testing

Once the design concepts are finalised, we proceed to the development of prototypes. The prototypes are then subject to rigorous compliance and usability testing under real-world conditions. This includes testing their reaction to vibration tests and temperature changes.

5. Final CAD and Manufacturer Handoff

Before we proceed to the production stage, the finalised dielines, models, and artwork templates need to be prepared. We work in lockstep with our vendors to ensure that the transition to production occurs as smoothly as possible. We are available for troubleshooting or on-site visits to help resolve any issues during the initial production runs.

Why Brands Choose Criador Labs

1. Cross-Disciplinary Expertise

Our expert packaging engineering and product design teams create battle-tested solutions that not only work in real-life situations but also satisfy all necessary compliance regulations. As a leading packaging design agency in India, we bring sector-wide expertise.

2. Experience Across Industries

As one of the top packaging design firms in India, we work across regulated fields like medical devices and consumer markets such as electronics and FMCG. This wide scope of experience and expertise helps us to predict and find solutions to unique industry-specific challenges.

3. Rapid Iterations with In-House Prototyping

Our in-house prototyping abilities allow us to accelerate timelines by getting faster feedback that leads to shortened development timelines. It is important to have alignment with the overall product experience, and it’s here that our expertise as a product design service provider holds us in good stead.

4. Compliance and End-to-End Support

We track and rigidly follow all sustainability mandates and export labeling rules as part of our package design services. From the first design draft to manufacturer handoff, we stay involved through every stage of the packaging cycle.

FAQs

Do you design medical packaging that meets regulations?

Yes. We build sterile and tamper-proof systems that comply with ISO 11607 and FDA packaging rules.

Can you create sustainable packaging?

Yes. We work with recycled boards, compostable films, and lighter paper packs across industries.

What file formats do you send to manufacturers?

We supply CAD files, dielines, and artwork templates in formats accepted worldwide.